HOLOGRAPHIC DESIGN SYSTEMS IS THE DIVISION OF THE HOLOGRAPHIC CENTER

THAT PRODUCES CUSTOM HOLOGRAMS

FOR  FURTHER  INFORMATION

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The following is general information pertaining to the creation of embossed holograms.

Embossed holograms are the type of holograms that are on most credit cards. They can be in larger sizes and contain much more intricate imagery. They can be replicated in mass quanties very inexpensively.

MASTERING

Preparation of a holographic "master" and the succession of by products that result in the final printing plates requires four steps; a master hologram; a photoresist master made from the original hologram; a nickel master; and the stamping plates for the replication run.

COSTS

Mastering costs for this four-step embossing process can range from $4,000 to $8,000 depending on a number of factors ,i.e. the number of times the image must be "stepped out" to fill the stamping plate; the number of images within the hologram; whether the hologram is to have movement within it, in which case a separate mastering step is required. At the high end an image can be totally computer generated.

PRODUCTION

Replication of the embossed hologram in large quantities can vary in cost from two to three cents per square inch. Price is dependent upon such factors as quantity, substrate quality and type of adhesive. Holograms are usually printed on an aluminized polyester or on hot stamping foil. The choice of material is dictated by the hologram's final use.

If an adhesive-backed hologram is to be used, the client can receive them either in rolls two hundred feet long by six inches wide, or die-cut to a desired shape and size. Die-cutting represents a separate charge, usually about $25 per thousand.

Affixing of the embossed holograms to another surface is a separate step and a separate charge. When hot stamping foil is used, affixing and die-cutting are a single combined step, ranging from $30 to $50 per thousand.


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